Why does your business need Internet Marketing or Search Engine Optimization (SEO)
Any organization can have a web site. But to attract your target audience your site needs to be optimized for search engine visibility. This takes an effort of an experienced team with years of proven results and training. 4L Web Design's SEO experts are both highly experienced and well trained in building Search Engine friendly websites. Our SEO experts always utilize "White Hat" SEO techniques which tend to produce results that last a long time, vs. "Black Hat" techniques that are short term and unethical.
Internet Marketing Services | Search Engine Optimization Services
Listed below are some of the most requested Search Engine Optimization and Internet Marketing services requested of 4L Web Designs:
- Organic SEO - Organic SEO is the process of improving the volume or quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results vs. paid advertising campaigns.
- On-Site SEO - On site SEO may require changes to HTML code, menus, content, image tags, meta tags and more to allow search engines to index your site.
- Off-Site SEO - Off site SEO refers to search engine optimization techniques that are not performed on your own site but performed off site. On site optimization is not enough these days, for effective SEO you need help from others such as back links from high quality websites(links to your site from others). These links can be established by utilizing directory submissions, social bookmarking, article submission and press releases.
- Directory Submission - Directory submissions give you one-way links. While once regarded as common practice, link exchange is now frowned upon by search engines. Directory links give you high quality inbound links and allow your site to be categorized as you choose therefore creating anchor text for your link and ultimately improving your ranking.
- Social Bookmarking - Social bookmarking is a way for internet users to store, organize, search and manage bookmarks on the web utilizing "tags". This information is stored on the interent and when people bookmark the pages of your site this creates one-way links back to your site.
- Article Submission - Writing an article is a great way to create those very important back-links to your site. When you write an article on a current issue or hot topic, multiple article distribution services will pick up the article, therefore creating viral links to your site.
- Blog Creation - Blogging is another way to bring attention to your site by creating a loyal following. Updating your blog at least once a week is very important to keep your subscribers happy and well informed of your products and offerings.
- Pay per Click Campaigns - These are paid advertising campaigns that are based on specific key word searches and the amount you are charged is based on the number of clicks to your site.
Additional Internet Marketing Services
As well as offering our clients superior Search Engine Optimization (SEO) services we also offer the following internet marketing services.
Submission to Search Engines
Monitoring of traffic to your site.
Google Analytics - reporting and maintenance.
Google Site Map creation and submission
Keyword Analysis
On-line Newsletters
Facebook Advertising and Fan Pages
Contact Us today for a free Search Engine Optimization estimate of your website.





